We’re here to help you win.
Name, image and likeness (NIL) and the potential House settlement present many challenges and concerns for athletic departments. Our team provides expert guidance on understanding these complexities, offering strategic advice on institutional involvement with NIL and addressing associated risks to developing or strengthening your NIL program.
James Moore helps you get your athletic department in order by examining every aspect of your operations that will be impacted by bringing NIL in house. We take a strategic and forward-looking approach to help you respond to the future of college athletics.
Our team’s blend of CPA insight and front-line NIL experience makes us an ideal NIL consulting partner. Our goal is to enhance your team’s ability to manage NIL, providing budget-conscious guidance without taking over. We prioritize efficient spending to achieve compliance and strategic success.
We're dedicated to collegiate athletics.
Just like you.
What We Offer
NIL Scenario Planning
Proactively examine every aspect of your athletic department—from organizational structure and staffing to revenue generation and donor relations strategies—to assess risks and rewards under various models, with or without third parties.
Evaluate your policies and procedures as you restructure your athletic department for NIL and House settlement provisions to identify risk exposure and ensure compliance with IRS regulations, NCAA bylaws, and other intricate compliance matters.
Financial Forecasting
Project the financial impacts of NIL institutional involvement, the House settlement provisions and other changes to the industry under various scenarios.
We offer support in many other ways—such as consultations with campus partners, analysis of collectives and other third-party service providers, coach and staff training and development, and athlete tax education.
Winning strategies for organizations like yours, coast to coast.
At James Moore, we're passionate about many things. The success of your collegiate athletic department is at the top of that list. That's why we have a team of CPAs and consultants who are experts in your industry. It's our aim to partner with you to find the right solutions that will yield positive results you'll feel for years.
“It was important to find a company that would be best at educating our student-athletes on the tax component of NIL. You don’t go to a car repairman to fix a toothache. You go to someone who has a specialty in what you are doing. So we reached out to James Moore.”
Angela Robinson-Pittman, Senior Associate A.D. for Finance
Ole Miss Athletics
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Katie Davis, CPA, LSS Certified
Partner
With nearly 20 years of experience, Katie is a partner at James Moore and dedicates a majority of her time serving higher education institutions, collegiate athletic departments, foundations and other university-related organizations. She leads the firm’s Higher Education and Collegiate Athletics industry teams, which serve more than 100 higher education organizations (including 40+ athletic departments) nationwide. She is an active member in CABMA and NACUBO.
Katie’s work in higher education goes beyond traditional accounting services. As a thought leader and valued advisor in the industry, she drives discussions on the issues faced by colleges and universities nationwide. Her passion is in the collegiate athletics niche, and she is nationally recognized as an advocate for the financial voices in the business of college sports. She co-hosts the firm’s News & Brews Sports Biz podcast series and makes regular appearances on other industry broadcast programs and publications. Katie works closely with her clients and enjoys bringing solutions to them that improve their operations and redirect their limited resources to the things that matter most. Certified in Lean Six Sigma, she helps her clients create efficient, thorough and sustainable systems for long-term success.
Jim Booz
Director, Collegiate Athletics Advisory Services
Jim has nearly three decades of experience in collegiate athletics programming and management. At James Moore, he provides our higher education clients with strategic advice regarding NIL concerns, eligibility requirements, waivers and other intricate NCAA matters as the collegiate athletics landscape evolves.
Before joining James Moore, Jim spent almost 13 years at the University of Virginia, most recently serving as deputy athletics director. Among many responsibilities in that position, he oversaw the athletic department’s NIL program and was involved in several institutional and national programs and committees centering around strategic planning, leadership development and peer review. Before his time at UVA, he spent several years performing similar work at Vanderbilt University and the University of Georgia.
With name, image and likeness (NIL) starting to impact in-house operations, collegiate athletics departments will have to adjust infrastructure, policies, personnel assignments and more. Jim’s experience on the athletics side of navigating these concerns gives our clients a huge advantage when facing the same challenges.